How to Become an Influencer in Your Industry

What Is an Influencer? Influencers are ordinary people who have earned a substantial loyal following because of their expertise and transparency. Unlike celebrities actively endorse products on their social media accounts, influencers achieved their fame because of the valuable information they share with their followers. How to Become an Influencer in 10 Steps Find your […]

Death of Facebook Organic Reach = New Opportunities for Influencer Marketing

Earlier this month, marketers were shocked to learn that Facebook would be making more major changes to its News Feed, effectively bringing brand and publisher organic reach to zero by prioritizing high engagement content from family, friends and groups. In a formal statement posted on his own Facebook page, Mark Zuckerberg said: “We built Facebook […]

YouTube Monetization and Partnership Changes

On this week’s Social Media Marketing Talk Show, explore YouTube monetization and partnership changes with Steve Dotto, Instagram Stories updates with Jeff Sieh, and other breaking social media marketing news of the week! [button link=”” type=”big” newwindow=”yes”] Click Here to Read All Information[/button]