9 Creative Ways to Personalize Emails

9 Creative Ways to Personalize Emails

Depending on the email marketing software you use, it’s important to learn all the features that it has so that you can use it to its fullest potential. You might not even be aware of all the things your email marketing software is capable of doing. If you...
Building Customer Relationships That Last

Building Customer Relationships That Last

One of the ways a business builds its brand is to tug at the emotions of their audience. The way a customer and client work together and communicate can build long-lasting, meaningful relationships that turn clients into fans, and fans into clients. You can actually...
Using Emotion in Marketing Communications

Using Emotion in Marketing Communications

Great marketing seeks to tug at the emotional strings of the audience. Because if you can get them to think about things that trigger emotions – like happiness, longing, their sense of loss and more, you can also trigger them to answer your call to action. In...